I’ve been meaning to write about Keratin for a while now. I’ve gotten several questions about it so it’s really about dang time I discuss it on the blog! If you don’t know what it is, Keratin (or Brazilian Blow Out) is a protein treatment that smooths and fills the cuticle of your hair, dramatically reducing frizz. It is applied to clean, dry hair and then sealed in with a very hot (450 degrees F) flat iron.

Here are some pros:
~Blow drying your hair will be half the job for you
~Blow dries will last days longer
~Blow drying your hair will be half the job for me! (but not half the money, too bad, hehehe)
~Hair will look shinier, healthier and smoothier
~It’s not a chemical process, so it isn’t damaging (aside from the 450 degree flat ironing)
~You might get yourself a boyfriend/husband in like one minute

Here are some cons:
~It’s expensive, my salon starts at $300 and goes higher depending on length and thickness
~You have to use specific sulfate free shampoos
~Some people have said it relaxes parts of their hair unevenly after the second or third time getting the treatment
~You can’t shampoo, tuck your hair behind your ears, use a headband/pony or sweat for three days after getting the treatment, which is inconvenient

Good to know:
~It is not a Relaxer/straightener. It will soften your wave/curls, but don’t expect pin straight hair a la Japanese straightener.
~It last 4-6 months.
~It takes 2+ hours for the treatment.
~Like I said, you can’t shampoo your hair for 3 days, or use a pony or anything that might kink it.
~Some brands are still using formaldehyde in the product, so be sure to google the specific brand before getting it. Most have cut out the formaldy, but just make sure.
~Keratin is best for people with wavy to curly or frizzy hair who straighten or blow dry it. It is really a miracle treatment for this type of person, and it is definitely the newest hair craze. For good reason.
~I don’t get Keratin on my own hair, because I like frizz and also it softens wave, which I don’t want since I wear my hair wavy every day.

If you are the right person for it, it is a really amazing treatment, and very worth the money. I have seen Keratin change people’s lives. I have a regular client with afro-hair who gets keratin and every time she comes in for a blow out, I feel like it is one of those times in your life when you have done something so miraculous in just 45 minutes that you accidentally kurtsy afterwords and everyone whispers about it later. And also since she started getting the Keratin, I no longer feel like I have just spent 2 hours at the gym when I’m done with her. So that’s always nice.

I definitely recommend the Keratin treatment.